The Historical Hotels of Slovakia association is a unique organization of hotels located in historical buildings, castles, and manor houses throughout Slovakia. It embodies the history of the architecture, tradition, and culture of the Slovak nation.
Client
Challenge
- Increase unpaid reach.
- Building and growing the number of relevant fans.
- Increasing website traffic.
- Increasing the response rate with interactions.
Solution
- Regularly preparing publishing plans.
- Analyzing the success of posts and using this information for future work.
- Targeting interactions to a predefined target audience to increase relevance.
Results
- Increase in organic reach up to 689%.
- Increase in number of fans, with the biggest increase in the 55-64 year-old age category (up to 370%).
- Increase in the number of company profile likes by 99%, up to 1914 fans.