Eshop for the Italian quality cycling clothing brand Castelli. Previous collaboration in managing Google AdWords campaigns with Mediatel proved to be insufficient (both in terms of the consulting provided and results achieved). Even after the first month of working with our agency, the click budget was tripled. The client’s return on investment was 9.14 euros for every 1 euro invested and is still improving.
- Increase the effectiveness of Google campaigns, previously managed by the company Mediatel.
- Increase eshop sales.
- Attract new customers.
- Website audit and implementation of sales tracking through Google Analytics.
- Creating a Google AdWords account and restructuring campaigns.
- Continuously optimizing the campaigns based on the results.
Results after 90 days
- Increase in ad clickthrough rate by 58.98%.
- 85.01% increase in product views.
- 56.93% increase in eshop turnover.